How to make your brand identity work for you
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Join the free online PÖFF Black Room seminar by Karen K Burns; on the basics of brand identity and trends in both marketing and presentation.

What: Seminar on Brand Identity
Time: Tuesday, November 17th, 16:00 - 17:00
Where? Industry@PÖFF web platform

With the rise of self-marketing on social media everyone can become their own brand. But, how do you stand out in this jungle of identities? What makes it even more challenging is that a good brand nowadays is about so much more than people just remembering your name. A good brand identity should communicate your entire essence, your history, your personal story, and values all at once.

On Tuesday, the 17th of November, Karen K Burns, business mentor at the Tallinn Creative Incubator, will present a training session on brand identity as part of the PÖFF Black Room training programme. At the online seminar, she will talk about the basics of brand identity and trends in both marketing and presentation, bringing practical examples from both film and startup worlds. How do you make a personal brand work for you to win jobs and create value to your brand or career?

The event will be online and free of charge, but registration is required!

Bio Karen K Burns
Karen is an entrepreneur with an international background, having worked in the UK, the Middle East and the Republic of South Africa, in both the public and private sectors. Karen has held various positions in both British Telecom and the UK healthcare sector. Later continued her career in the United Arab Emirates, working in advertising and working on Hollywood A Class films. Karen currently lives in Estonia and is the co-founder and manager of Visory.ai.